case study


Virgos Lounge and VLabel LondonCampaigns, Celebrity Endorsements, Digital & Social Media, Fashion PR

Virgos Lounge and VLabel London

New to the UK market in 2012, Virgos Lounge appointed Wingfield PR to launch their brand to national press and create strong brand visability. Following the success of Virgos Lounge, Wingfield PR were tasked with launching a new sister fashion line, VLabel London into the UK market.


  • Secured coverage in publications such as Look, Closer, Now, Cosmopolitan, OK, YOU & Fabulous
  • Wingfield PR gifted and achieved product placement on celebrities such as Sam Faiers, Lydia Bright and Millie Mackintosh
  • Following our campaign, Virgos Lounge has been named number one occasion wear brand on ASOS